Dear do-ers and difference-makers, (and anyone who believes that good business can improve people’s lives).
I’m so glad we connected! You’re truly an expert, but entrepreneurship has brought a whole new level of pressure. Pressure to:
X Find the perfect strategy — wondering if the next paying client will come if you learn how to do Reels, host a webinar, or launch a podcast.
X Do it all, and make it look effortless.
X Care too much about your client’s results and experience…
to end up over delivering and undercharging, not leading your team effectively, and juggling a never ending to-do list between snack time and school drop-off.
There’s a better way to reduce the pressure and perform at your best.
What you need is to focus on the biz foundations — to hone the mindset and the skills to attract, sign, and serve dream clients.
Hi! I’m Shi. What I know for sure — is that your industry needs your unique voice and solution.
I’ll coach you to build a simple, profitable business where your marketing and sales matches the quality and integrity of your work.
So, who am I to be teaching this? Here’s the spark notes version of my story…
I started this business along side of raising my family and know just how challenging it can be to deal with conflicting desires, time constraints, and complicated business tactics.
Not to mention, as a first generation Asian-American, I understand the nuance in learning how to un-do and heal from social conditioning around hard work, money, and Imposter Syndrome.
So I’m on a mission to help you to ditch the harmful messages, aggressive bro-marketing tools, and unrealistic expectations (read: no hustle culture here!),
And do the radical act of building a business that contributes to your version of a fulfilling life.
Before becoming a coach + business owner, I have…
✨ Co-mentored a hall of 52 female freshmen in college as a Resident Assistant (RA)
✨ Graduated with a B.S. in Education, and became an expat English teacher for adults and kids at an international school in Beijing, China.
✨ Earned my certification in solution-focused coaching with 100 training hours under my belt.
✨ Co-founded a women’s leadership development ministry, and helped to double the number of attendees in one year.
After becoming a coach + business owner, I have…
✨ Been featured in publications like The Relevant Entrepreneur, Grit & Virtue, and Mama with a Calling, and online summits like The Thriving Author and Profitable Home Business
✨ Sold high-touch offers like 1:1 coaching, a group coaching program, a Mastermind, a retreat, and an in-person workshop
✨ Hired a VA/Project Manager and developed efficient and streamlined process for content, sales, and client work
✨ Coached over 250 sessions to help women get their first client, get fully booked, build a dream team, and beyond while navigating motherhood, chronic health issues, and Covid-19.
I’d love to help you make money doing meaningful work. Let’s work together!
OUR CORE VALUES
Integrity
We lead with our values, are clear and honest in our communication, and follow through on our word.
Intentional Growth
We’re here for the long-haul, committed to continuous improvement, and celebrate progress over perfection.
Service
We care about our client results and experience.
Diversity
We aim to foster an environment of diversity, equity, inclusion, and belonging, and welcome people of all backgrounds.